WHAT TO BE
What to Be is KSQD radio show and podcast hosted by Your Future Is Our Business, a non-profit in Santa Cruz County that helps students explore careers. We interview and highlight the careers of inspirational people in Santa Cruz County and ask them to tell us what their job is really like! Our show airs every Sunday at 7pm on 90.7fm KSQD Santa Cruz. You can also go to soundcloud.com/what-to-be to find shows organized by career sector playlists, stream online at ksqd.org, or scroll down below to subscribe via podcasting platforms. New episodes are uploaded every week! Email us at [email protected] if you have questions or if you'd like to be our next guest!

Payson McNett | Professor of Art at Cabrillo College

Episode Notes

In this episode of the What to Be Show we hear from Professor of Art at Cabrillo College Payson McNett. Payson shares his positivity about his life and career journey in becoming a teacher and helping create the Maker's Space at Cabrillo College.

Tyson Wiles | Wiles & Wiles Personal Injury Attorneys

Episode Notes

On the What to Be Show this week we hear from Tyson Wiles of Wiles & Wiles Personal Injury Attorneys. Tyson shares his career journey from growing up in Santa Cruz wanting to become a professional skateboarder to graduating from UCSC and then going on to law school to become an attorney. Tyson follows in the footsteps of his Grandfather and father, Brad, with who he now shares a practice.

Tom Ralston | Tom Ralston Concrete

Episode Notes

In this episode of the What to Be Show we hear from Tom Ralston of Tom Ralston Concrete. Tom shares his life and career journey into the decorative concrete business where he has worked all over the United States, as well as from Panama to Aruba! Tom also talks about his passion as a singer/songwriter with his new song, "Bonny Doon Strong," which he wrote as a tribute to the Bonny Doon Renagade firefighters who helped fight the CZU fires.

Tom Laidig | NOAA Research fisheries biologist

Episode Notes

In this episode of the What to Be Show we hear from Tom Laidig. Tom has worked for the National Oceanic Atmospheric Administration(NOAA) for over 30 years as a research fisheries biologist. Tom leads an exciting career doing underwater research on mostly fish and corals using ROVs, AUVs, and scuba diving up and down the California coast, as well as Alaska and Hawaii. Tune in to learn more!

Ken Doctor | Lookout Santa Cruz

Episode Notes

In this episode of the What to Be Show we hear from Ken Doctor. Ken is the CEO and founder of Lookout Santa Cruz which is an emerging network of, digital-only, mobile-first, editorially heavy, and hyper-local media outlet offering community-focused news and resources. Ken is also known for his 2010 book Newsonomics: The Twelve New Trends That Will Shape the News You Get.

Justin Barrett | Jade Sculptor

Episode Notes

On this episode of the What to Be Show we hear from jade sculptor Justin Barrett(JustinJade.com). Justin scuba dives off the Big Sur coast as well as mines in the Sierra Nevada foothills to source jade which he then carves into contemporary jewelry and art pieces. Tune in to hear his inspiring career journey!

John Flaniken | Real Estate Broker & Investor

Episode Notes

Tune in to this episode of the What to Be Show to hear from Broker and Investor John Flaniken. John shares his interesting career journey from graduating from UCSC with a degree in Chemistry to now working as a Broker and Investor in Santa Cruz County for nearly 20 years. John also serves on the Santa Cruz County Board of Realtors Association as chair for Government relations, as well as an active member of the Santa Cruz Sunrise Rotary Club.

Peter Truman | Entrepreneur

Episode Notes

Tune in to this episode of the What to Be Show to hear from Peter Truman. Peter shares his interesting career story from working as a sailor in his youth to owning and operating multiple print shops in Santa Cruz county, to recently becoming a relator. Peter is also an active member of the Santa Cruz Sunrise Rotary Club.

Tom Hart | Planning and Development Palo Alto Medical Foundation

Episode Notes

In this episode of the What to Be Show we hear from Tom Hart who shares his 30-year career journey with us working in planning and development for health clinics and hospitals in Santa Cruz County. Tom was the VP of Facility Planning and Development for Palo Alto Medical Foundation and is an active member of the Santa Cruz Sunrise Rotary Club.

Pablo Orozco-Castro | Encompass Community Services

Episode Notes

Tune in to this episode of the What to Be Show to hear from Pablo Orozco-Castro who works with Encompass Community Services of Santa Cruz County. Pablo earned is degree in psychology from UC Santa Cruz before obtaining his MSW (Masters in Social Work) from Columbia University. Today Pablo works with youth in our community to help support mental health in many ways including music and so much more!